Amazon has announced new price increases for its Music Unlimited plans in the UK, following similar adjustments in the US, Canada, and across Europe. The move means higher monthly costs for both individual and family plans, bringing Amazon’s prices broadly in line with rivals such as Spotify, Apple Music, and Deezer.
What’s changing
From this month, Amazon Music Unlimited subscribers in the UK will see the following increases:
- Individual Plan (Prime members): £9.99 → £10.99 per month
- Individual Plan (non-Prime): £10.99 → £11.99 per month
- Family Plan: £17.99 → £19.99 per month
- Single-Device Plan (Echo or Fire TV): £5.99 → £6.99 per month
Annual plans are rising in proportion, and the new rates will apply automatically on renewal for existing subscribers.
Amazon says the changes reflect “increased costs” and continued investment in catalogue size, HD/Ultra HD audio, and music discovery features.
Not just Amazon
Amazon isn’t alone in raising prices. Spotify, Apple Music, YouTube Music, TIDAL, and Qobuz have all announced or implemented price increases in 2025, with individual tiers now typically set between £10.99 and £11.99 per month across major platforms.
In the US and other territories, Amazon’s new prices follow the same pattern, suggesting a broader recalibration across the streaming industry as costs rise and competition stabilises.
What it means for listeners
For most listeners, the change means paying an extra £1–£2 per month — modest, but noticeable. A few key points to consider:
- Lossless audio is now standard across all major platforms, so Amazon’s HD and Ultra HD streams no longer provide a unique advantage.
- Family plans are available from nearly every major service, generally at similar prices.
- Alexa integration remains Amazon’s main convenience edge, with the Single-Device Plan offering one of the cheapest ad-free options for Echo users.
- Prime members still enjoy a slight discount compared with non-Prime subscribers, which may help offset the increase.
For everyone else, this may be a good moment to review what each streaming service offers — and which one best fits your listening habits.
Quick Takeaway
Amazon’s latest UK price rise brings it level with competitors rather than offering an edge. Its main benefit now lies in the small Prime discount and seamless Alexa integration. With Spotify, Apple Music, and others already including lossless audio as standard, the choice between services increasingly comes down to ecosystem, convenience, and personal preference — not price.