RPO Archives

Younger listeners in UK turn to Classical music

19/08/2020

Younger listeners in UK turn to Classical music with 37% of UK Classical music fans on Deezer under 35 years old and global streams from this age group rising by 17% in the last year. This is according to a joint report The Classical Revival in 2020 from the BPI, Deezer and the Royal Philharmonic Orchestra (RPO) using official streaming data and market research. Research showed that 18-25 year olds accounted for a third (34%) […]

SOURCE: RPO - Interest in orchestral increases for under 25s in UK

Interest in orchestral music increases for under 25s in UK

22/02/2020

Interest in orchestral music increases for under 25s in UK fuelled by streaming platforms such as Spotify and YouTube according to new research by the Royal Philharmonic Orchestra (RPO). Almost three quarters (73%) of British adults have an active relationship with orchestral music from going to concerts, streaming music online to learning an instrument. However, amongst those under 25, the proportion rose to 83%, dispelling notions that orchestras are the preserve of older people. Orchestral […]