Spotify

Spotify has unveiled its completely revamped ad-supported free streaming service which puts the emphasis on music discovery and ease of use for mobile users. Spotify believes that users of its free service can be converted to either upgrading to one of its paid subscriptions or be tempted to buy download or physical products. So powerful is their argument that they have convinced record companies to support them with product and cut them with a deal […]

In March this year Spotify filed for a direct listing (Spotify takes the first step to going public) on the New York Stock Exchange. The Swedish owned company made its stock market debut (4th April 2018) with a market capitalisation of $30bn although that dropped to $27bn after early profit taking. In 2017 Spotify generated $4.99bn in revenue, up from $3.6bn in 2016. Its number of paid subscribers grew by 46% with monthly active users […]

Spotify has launched its streaming service (13th March 2018) in Israel, Romania, South Africa and Vietnam. Users will have access to both Spotify’s free ad-supported and paid-for subscription services. Cecilia Qvist, Global Head of Markets at Spotify, says: ‘We’re really excited to bring Spotify to Israel, Romania, South Africa and Vietnam, connecting their rich music cultures with millions of artists and users across the world.’ The company recently filed papers for a direct listing with […]

Spotify, the world’s biggest streaming company filed papers for a direct listing with the New York Stock Exchange on the 28th March 2018. The Swedish firm declared that its 2017 revenue stood at €4.09bn compared with €2.95 billion a year earlier. Despite having twice as many subscribers as Apple Music, its nearest rival, the service continues to make a loss which widened to €378m in 2017 from €394m a year earlier. Financial experts estimate the value of the […]