RTL Deutschland partners with Deezer

RTL+ extension to go live in 2022

RTL Deutschland partners with Deezer
RTL Deutschland partners with Deezer

RTL Deutschland partners with Deezer to bring music, audiobooks and audio plays to millions of new German fans. Deezer will be the music, audio book and radio play partner for the cross-media extension of RTL+, which will launch in the first half of 2022.

German music fans who choose RTL+ for all of their entertainment needs will be able to access Deezer’s premium features and recommended content, including their unique Flow, as well as a wide range of personalized content. They will also be able to access all of the channels, compilations and playlists curated by Deezer’s international team of editors.

Deezer has worked closely with RTL Deutschland to ensure a smooth and efficient integration with RTL+. In order to achieve this, Deezer has developed a brand new technical toolkit, which includes new APIs and SDKs that will be used by the RTL+ team when building the service. The team is working closely together with RTL on the project and will continue to support and improve the app going forward to make sure that RTL+ customers can enjoy the best entertainment experience on the market.

Jeronimo Folgueira, Deezer’s CEO said “RTL+ will offer users an integrated entertainment experience with all the content they love in one seamless package. We’re proud to be on this
journey together with RTL and look forward to bringing our content to millions of German consumers.”

Henning Nieslony, SVP Commercial & Product RTL+ said “Deezer has an excellent catalogue, a great product, and a creative team that shares our vision of the future: offering customers the best content as simple as possible. These are the best prerequisites for a long-term partnership. In addition to video content, podcasts and magazines, music,
audio books and audio plays will be a cornerstone in our content bundle.”

Recent articles of interest

  How to move your playlists to Deezer
  Streaming makes up almost 80% of German music sales
  Germany had 139 Bn music streams in 2020
  Audiobooks by Deezer app launched in Germany